The ‘Biggest Problem’ for Horse Owners is the Free Ads
It’s been a tough year for Australian horse owners, who are now seeing a rise in complaints from online advertisers.
A survey of 3,000 people from the Australian Horse Industry has found that almost half of the complaints about the industry were about free online advertising.
“The biggest problem is the lack of consumer awareness, and I think it’s a bit like having a broken leg,” Mr Rohan said.
“You think about it: there’s a bunch of broken bones, and you think, ‘I should probably get a cast, or get surgery’.
And then you’ve got all this advertising going around.”
“But the reality is there are a lot of people who are really frustrated about it, and they don’t know where to go to get help.”
Mr Rohan’s organisation has been trying to find a way to address that frustration, and is working with some of the biggest horse industry organisations in the world.
The Biggest Problem for Horse Offenders “I think we have some great ideas, and a lot are already in the pipeline, and some are in the works,” he said.
But one of the problems for Australian horses is that the internet is full of advertisements that are very expensive to watch.
For example, the online ad agency G-Spot recently ran a series of free video ads for a range of horse races.
These include the popular Stunt and Salsa horse races, the Sydney Harbour Race, and the Derby and World Championships.
However, many of the horses in these adverts are not free, costing thousands of dollars for a single race.
It’s a situation that is difficult to manage, and that is something Mr Ruelan hopes the organisation can help address.
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Read more: In 2016, a survey of Australian horse owner respondents found that 88 per cent of the respondents thought the Australian horse industry had the biggest problem for offenders, and 80 per cent felt that the industry had failed to do enough to ensure that offenders were caught.
ABC News Breakfast: The ABC’s animal welfare correspondent, Emily Smith, is on the road in Australia this week to cover the biggest Australian horse trials.
Join Emily Smith at the Australian Race Course on Saturday and Sunday to hear the latest from Australian racing and racing industry organisations.